How Telefónica Spain optimized its training and transformed its reskilling processes with isEazy

Telefónica Spain is one of the world’s leading telecommunications companies, committed to making the world more human by connecting people’s lives. With a strong presence in Europe and over €12 billion in revenue, it is recognized for its leadership in connectivity, television, and mobile networks. Faced with industry changes and a shift in the services they offer,
Telefónica decided to invest in an ambitious reskilling program to equip its employees with the new skills they needed. According to David Martín, Project leader for Skills and Learning Experience ate Telefónica Spain “We are undergoing a profound transformation, where we no longer talk just about voice minutes, but about ultra-fast connections, TV, and cybersecurity. We needed to empower our team for this change.”

Roberto Prada
Learning Manager
at Telefónica Spain

David Martín
Project leader for Skills and Learning Experience at Telefónica Spain
Founded
1924
Industry
Telecommunications
Reach
Spain and Europe
Workforce
100,000+ employees
Technology:
isEazy Author
isEazy Skills
isEazy Factory
- CHALLENGE
Large-scale reskilling for a digital transformation
With the transformation of its business model and the growing significance of digital services such as cybersecurity, Big Data, and cloud computing, Telefónica Spain faced the challenge of training its employees in a wide range of new skills.
However, the size of and geographical range of its workforce, combined with the nature of the fast-evolving tech market, meant that they needed a comprehensive and flexible training approach.
- SOLUTION
An innovative training ecosystem
with isEazy
Telefónica Spain relied on isEazy to design and implement a training strategy built on three fundamental pillars: agile content, an effective methodology, and cutting-edge technology. These solutions allowed them to carry out a comprehensive reskilling plan for their more than 18,000 employees.
- isEazy Author
With isEazy Author, Telefónica has successfully streamlined its content production processes, creating high-quality e-learning courses quickly and efficiently. This tool has enabled the design of dynamic and engaging resources tailored to the specific needs of each group, ensuring personalized and effective training.
- isEazy Factory
Through isEazy Factory, Telefónica has also gained access to new training resources in record time, delivering outstanding results. This service has been crucial in ensuring that training aligns with the company’s strategic goals and reaches all employees consistently.
- isEazy Skills
With this solution, Telefónica built a solid foundation of training content, providing its employees with a vast library of digital and interpersonal skills courses. This enabled professionals to refocus their careers and gain the skills they needed for the future.
- RESULTS
A qualitative leap in training and corporate communication
Since implementing isEazy’s solutions, Telefónica Spain has achieved significant results:
- Reach: 93% of employees received training, with over 18,000 professionals participating in some form of activity, and a 20% increase in training hours.
- Better balance between online and in-person formats: Online training saw a considerable increase, becoming the preferred post-pandemic format.
- Business impact: Training not only grew in quantity but also in quality, directly impacting the critical capabilities Telefónica needed for its digital transformation.
David Martín, Project leader for Skills and Learning Experience at Telefónica Spain.
Want to see these results in your company?
isEazy offers 7 innovative solutions to help you transform your company’s talent, with a flexible, tailored approach to your specific needs:
- Optimize training: Simplify content creation and management, ensuring access to quality training anytime, anywhere.
- Increase engagement: Offer an interactive learning experience that motivates your employees to actively participate.
- Develop skills: Align your employees’ skills with the demands of the market and the organization.
- Facilitate digital transformation: Adopt modern methodologies to tackle the challenges of digital transformation efficiently.
- Improve efficiency: Reduce costs and production time, while boosting the effectiveness of your training and employee performance.