{"id":122220,"date":"2026-09-07T09:41:14","date_gmt":"2026-09-07T09:41:14","guid":{"rendered":"https:\/\/www.iseazy.com\/?post_type=clientes&#038;p=122220"},"modified":"2026-09-08T10:38:39","modified_gmt":"2026-09-08T10:38:39","slug":"bbva","status":"publish","type":"clientes","link":"https:\/\/www.iseazy.com\/pt\/casos-de-sucesso\/bbva\/","title":{"rendered":"Como ajudamos o BBVA a digitalizar e criar conte\u00fados com os mais elevados padr\u00f5es de interatividade"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":48,"featured_media":91290,"template":"template-pages\/cpt.php","meta":{"_acf_changed":false,"footnotes":""},"clientes_category":[],"class_list":["post-122220","clientes","type-clientes","status-publish","has-post-thumbnail","hentry"],"acf":{"logotipo_blanco":"https:\/\/www.iseazy.com\/wp-content\/uploads\/2022\/10\/bbva-logo-white.png","logotipo_negro":"https:\/\/www.iseazy.com\/wp-content\/uploads\/2022\/10\/bbva-logo.png","extracto":"A miss\u00e3o do BBVA \u00e9 tornar as oportunidades desta nova era digital acess\u00edveis a todos, impulsionando a inova\u00e7\u00e3o tecnol\u00f3gica e a sustentabilidade.","imagen_video":"https:\/\/www.iseazy.com\/wp-content\/uploads\/2022\/10\/BBVA-hero.png","video":false,"texto_enlace":"Ver caso de sucesso","Corporate":[{"acf_fc_layout":"hero_con_imagen","bloque_izquierdo":{"logo_page":false,"texto":"<blockquote>\n<p style=\"text-align: left;\"><span style=\"color: #ffffff;\">CASO DE SUCESSO<\/span><\/p>\n<\/blockquote>\n<h1 style=\"text-align: left;\"><span style=\"color: #ffffff;\">Como ajudamos o BBVA a digitalizar e criar conte\u00fados com os mais elevados padr\u00f5es de interatividade<\/span><\/h1>\n","enlace_1":null,"enlace_2":null},"bloque_derecho":{"tipo_de_elemento":"imagen","imagen":"https:\/\/www.iseazy.com\/wp-content\/uploads\/2022\/10\/BBVA-hero.png","video":null,"video_archivo":false,"imagen_video":false},"imagen_fondo":"https:\/\/www.iseazy.com\/wp-content\/uploads\/2022\/10\/bg-BBVA.png","logo_page":"no","grupo_video":{"tipo_de_video":"youtube","formato":"","tamano":""},"enlaces":"no","padding_izquierdo":{"top_desk":"50px","bottom_desk":"50px","top_mobile":"110px","bottom_mobile":""},"padding_derecho":{"top_desk":"70px","bottom_desk":"70px","top_mobile":"-20px","bottom_mobile":"50px"}},{"acf_fc_layout":"ficha","bloque_izquierdo":{"texto":"<h2 class=\"wp-block-heading\">Sobre o BBVA<\/h2>\n<p>O <strong>BBVA<\/strong> \u00e9 uma das principais institui\u00e7\u00f5es financeiras do mundo, operando <strong>em mais de 25 pa\u00edses<\/strong> com mais de 100.000 colaboradores. A sua miss\u00e3o \u00e9 clara: <strong>tornar as oportunidades desta nova era digital acess\u00edveis a todos, impulsionando a inova\u00e7\u00e3o tecnol\u00f3gica e a sustentabilidade<\/strong>. Para o conseguir, o BBVA enfrentou o desafio de digitalizar os seus processos de forma\u00e7\u00e3o e criar conte\u00fados interativos de alto valor, alinhados com os seus objetivos estrat\u00e9gicos.<\/p>\n<p><em>\u201cNo BBVA, a forma\u00e7\u00e3o \u00e9 uma alavanca estrat\u00e9gica fundamental, e precis\u00e1vamos de uma solu\u00e7\u00e3o que nos permitisse transformar e descentralizar os nossos processos de aprendizagem para responder \u00e0s necessidades de um ambiente em constante mudan\u00e7a.\u201d<\/em> <strong>Javier P\u00e9rez Hernando<\/strong>, Corporate Learning PO no BBVA.<br \/>\n&nbsp;<\/p>\n<h2 class=\"wp-block-heading\">A equipa do BBVA<\/h2>\n<p>Javier P\u00e9rez Hernando, Corporate Learning PO no BBVA, destaca como, gra\u00e7as ao isEazy Factory, a equipa conseguiu digitalizar e escalar a sua forma\u00e7\u00e3o, entregando conte\u00fados de alta qualidade a mais de 100.000 colaboradores em todo o mundo.<\/p>\n"},"bloque_derecho":{"":null,"logotipo":"https:\/\/www.iseazy.com\/wp-content\/uploads\/2022\/10\/bbva-logo.png","datos":[{"titulo":"Funda\u00e7\u00e3o","dato":"1857"},{"titulo":"Setor","dato":"Banca e Finan\u00e7as Global"},{"titulo":"Presen\u00e7a","dato":"25 pa\u00edses"},{"titulo":"Equipa","dato":"+100.000 colaboradores"},{"titulo":"Tecnologia","dato":"isEazy Factory"}],"acerca_de":"","color_linea_1":"#2dcccd","color_linea_2":"#004481"}},{"acf_fc_layout":"contenidos_autor","titulo":"","disposicion":"vertical","texto_superior":"","autor":[{"imagen":"https:\/\/www.iseazy.com\/wp-content\/uploads\/2022\/10\/bbva-javier.png","nombre":"Javier P\u00e9rez Hernando","puesto":"Corporate Learning PO","empresa":"BBVA"}]},{"acf_fc_layout":"contenidos_texto","titulo":"<blockquote>\n<p style=\"text-align: center;\"><span style=\"color: #89239b;\">NECESSIDADE<\/span><\/p>\n<\/blockquote>\n<h2 style=\"text-align: center;\">Digitaliza\u00e7\u00e3o e forma\u00e7\u00e3o em grande escala para potenciar equipas globais<\/h2>\n","enlace_1":"","enlace_2":"","textos":[{"texto":"<p>Num ambiente financeiro cada vez mais complexo, e com um forte foco na transforma\u00e7\u00e3o digital e na sustentabilidade, <strong>o BBVA apostou numa estrat\u00e9gia de forma\u00e7\u00e3o s\u00f3lida, constru\u00edda sobre uma infraestrutura poderosa<\/strong>. Esta infraestrutura precisava de cobrir uma ampla gama de \u00e1reas de conhecimento, proporcionando experi\u00eancias gamificadas para o desenvolvimento dos seus profissionais.<\/p>\n","enlace":"","enlace_2":""},{"texto":"<p>Para levar a cabo parte deste projeto, o banco teve de criar e virtualizar conte\u00fados e-learning de alta qualidade <strong>para os seus projetos de reskilling e upskilling<\/strong>. A dispers\u00e3o geogr\u00e1fica dos seus colaboradores e a escala do seu cat\u00e1logo formativo \u2013 mais de 20.000 elementos e 4 milh\u00f5es de horas de forma\u00e7\u00e3o por ano \u2013 exigiam um modelo de aprendizagem descentralizado, eficiente e altamente interativo.<\/p>\n","enlace":"","enlace_2":""}],"paddings":{"top_desk":"","bottom_desk":"","top_mobile":"","bottom_mobile":""}},{"acf_fc_layout":"contenidos_testimonials","texto":"<p><span style=\"color: #ffffff;\">\u201cO principal desafio era oferecer forma\u00e7\u00e3o de qualidade, capaz de chegar a toda a nossa equipa de mais de 100.000 colaboradores, garantindo que cada um pudesse aceder aos conte\u00fados de forma flex\u00edvel e personalizada, adaptada \u00e0s suas necessidades.\u201d<\/span><\/p>\n","autor":{"imagen":"https:\/\/www.iseazy.com\/wp-content\/uploads\/2022\/10\/bbva-javier.png","nombre":"Javier P\u00e9rez Hernando","puesto":"Corporate Learning PO","empresa":"BBVA"},"color_fondo_1":"#2dcccd","color_fondo_2":"#004481","anadir_autor":"si"},{"acf_fc_layout":"contenidos_texto","titulo":"<blockquote>\n<p style=\"text-align: center;\"><span style=\"color: #89239b;\">SOLU\u00c7\u00c3O<\/span><\/p>\n<\/blockquote>\n<h2 style=\"text-align: center;\">Produ\u00e7\u00e3o \u00e1gil de conte\u00fados de e-learning de alta qualidade com o isEazy Factory<\/h2>\n","enlace_1":"","enlace_2":"","textos":false,"paddings":{"top_desk":"","bottom_desk":"","top_mobile":"","bottom_mobile":""}},{"acf_fc_layout":"contenidos_imagen_texto_horizontal","texto":"<h3 style=\"text-align: left;\">isEazy Factory<\/h3>\n<p>Para responder a este desafio, o BBVA confiou no <strong>isEazy Factory<\/strong>, uma solu\u00e7\u00e3o que lhes permitiu digitalizar rapidamente os seus conte\u00fados formativos e desfrutar de materiais de forma\u00e7\u00e3o de alta qualidade. A implementa\u00e7\u00e3o desta tecnologia ajudou o BBVA a cumprir os seus prazos e a criar experi\u00eancias de aprendizagem envolventes, alinhadas com os seus objetivos estrat\u00e9gicos.<\/p>\n<p>Gra\u00e7as ao isEazy Factory, <strong>o BBVA produziu mais de 300 cursos<\/strong> em \u00e1reas-chave como ciberseguran\u00e7a, sustentabilidade e dados, garantindo um elevado n\u00edvel de interatividade e cumprindo os prazos de entrega estabelecidos.<\/p>\n","enlace":"","enlace_2":"","video_imagen":"imagen","imagen":"https:\/\/www.iseazy.com\/wp-content\/uploads\/2024\/10\/bbva-solucion.png","video":false,"imagen_video":false,"posicion_imagen":"izquierda","ancho_imagen":"normal","paddings":{"top_desk":"70px","bottom_desk":"120px","top_mobile":"70px","bottom_mobile":"70px"}},{"acf_fc_layout":"contenidos_texto","titulo":"<blockquote>\n<p style=\"text-align: center;\"><span style=\"color: #89239b;\">RESULTADOS<\/span><\/p>\n<\/blockquote>\n<h2 style=\"text-align: center;\">Forma\u00e7\u00e3o otimizada: mais participa\u00e7\u00e3o e 20% menos tempo de produ\u00e7\u00e3o<\/h2>\n<p style=\"text-align: center;\">Desde a implementa\u00e7\u00e3o do isEazy Factory, o BBVA alcan\u00e7ou resultados impressionantes:<\/p>\n","enlace_1":"","enlace_2":"","textos":[{"texto":"<ul>\n<li><strong>Mais de 300 cursos produzidos:<\/strong> em \u00e1reas-chave como ciberseguran\u00e7a, sustentabilidade e dados, com mais de 50 sess\u00f5es de grava\u00e7\u00e3o e 750 minutos de v\u00eddeo.<\/li>\n<li><strong>Redu\u00e7\u00e3o de 20% no time to market:<\/strong> o BBVA otimizou o tempo de entrega dos seus conte\u00fados formativos, garantindo uma resposta mais \u00e1gil \u00e0s necessidades de forma\u00e7\u00e3o.<\/li>\n<\/ul>\n","enlace":"","enlace_2":""},{"texto":"<ul>\n<li><strong>Participa\u00e7\u00e3o massiva: <\/strong>mais de 80.000 colaboradores acederam aos cursos, com uma avalia\u00e7\u00e3o m\u00e9dia de 4,8 em 5, refletindo a elevada satisfa\u00e7\u00e3o dos participantes.<\/li>\n<li><strong>Impacto direto na transforma\u00e7\u00e3o digital:<\/strong> a forma\u00e7\u00e3o tornou-se um pilar fundamental da transforma\u00e7\u00e3o do BBVA, alinhando as compet\u00eancias dos seus colaboradores com os desafios estrat\u00e9gicos do banco.<\/li>\n<\/ul>\n","enlace":"","enlace_2":""}],"paddings":{"top_desk":"","bottom_desk":"","top_mobile":"","bottom_mobile":""}},{"acf_fc_layout":"cifras_texto","titulo":"<blockquote>\n<p style=\"text-align: center;\"><span style=\"color: #89239b;\">N\u00daMEROS<\/span><\/p>\n<\/blockquote>\n<h2 style=\"text-align: center;\">Impacto direto na transforma\u00e7\u00e3o digital:<\/h2>\n","elementos":[{"porcentaje":"20%","color":"#004481","texto":"menos tempo gasto na produ\u00e7\u00e3o e entrega dos seus conte\u00fados formativos."},{"porcentaje":"+300","color":"#d39700","texto":"cursos produzidos"},{"porcentaje":"+80.000","color":"#919191","texto":"colaboradores formados"}],"estilo_bloque":"estilo2","color_del_texto":"no"},{"acf_fc_layout":"contenidos_testimonials","texto":"<p><span style=\"color: #ffffff;\">\u201cO impacto tem sido muito positivo. Conseguimos reduzir o tempo de entrega em 20%, e os nossos colaboradores avaliaram a forma\u00e7\u00e3o com uma pontua\u00e7\u00e3o quase perfeita. Isto est\u00e1 a ajudar-nos a avan\u00e7ar mais rapidamente na nossa transforma\u00e7\u00e3o.\u201d<\/span><\/p>\n","autor":{"imagen":"https:\/\/www.iseazy.com\/wp-content\/uploads\/2022\/10\/bbva-javier.png","nombre":"Javier P\u00e9rez Hernando","puesto":"Corporate Learning PO","empresa":"BBVA"},"color_fondo_1":"#2dcccd","color_fondo_2":"#004481","anadir_autor":"si"},{"acf_fc_layout":"contenidos_texto_ventajas","texto":"<h2 style=\"text-align: center;\">Gostaria de replicar estes resultados na sua empresa?<\/h2>\n<p style=\"text-align: center;\">Descubra como a <strong>isEazy<\/strong> pode transformar a forma\u00e7\u00e3o e o desenvolvimento de conte\u00fados digitais na sua organiza\u00e7\u00e3o. Com a isEazy, pode:<\/p>\n","enlace":"","enlace_2":"","ventajas":[{"icono":"https:\/\/www.iseazy.com\/wp-content\/uploads\/2025\/03\/amara-icon-formacion-1.png","titulo":"Otimizar a produ\u00e7\u00e3o de conte\u00fados formativos","texto":"A nossa f\u00e1brica de conte\u00fados gera cursos de e-learning de alta qualidade de forma r\u00e1pida e eficiente, garantindo prazos de entrega e padr\u00f5es elevados.","enlace":""},{"icono":"https:\/\/www.iseazy.com\/wp-content\/uploads\/2024\/05\/gameboy.svg","titulo":"Aumentar a interatividade e o engagement","texto":"Conte com a nossa equipa de designers instrucionais e consultores pedag\u00f3gicos para criar experi\u00eancias de aprendizagem din\u00e2micas e imersivas que motivem os seus colaboradores.","enlace":""},{"icono":"https:\/\/www.iseazy.com\/wp-content\/uploads\/2021\/12\/pedagogical-objetives.svg","titulo":"Alinhar a forma\u00e7\u00e3o com os objetivos estrat\u00e9gicos","texto":"Garanta que todos os conte\u00fados formativos est\u00e3o perfeitamente alinhados com as necessidades e objetivos da sua organiza\u00e7\u00e3o.","enlace":""}],"alineacion_elementos":"center"},{"acf_fc_layout":"banner_imagen","bloque_izquierdo":{"imagen":"https:\/\/www.iseazy.com\/wp-content\/uploads\/2025\/03\/bbva-imagen-banner-final.png"},"bloque_derecho":{"texto":"<p>&nbsp;<\/p>\n<h2 style=\"text-align: left;\"><span style=\"color: #ffffff;\">Comece hoje a transformar a forma\u00e7\u00e3o da sua empresa com a isEazy!<\/span><\/h2>\n<p style=\"text-align: left;\"><span style=\"color: #ffffff;\">Descubra todo o potencial da nossa f\u00e1brica de conte\u00fados digitais.<\/span><\/p>\n","enlace_1":{"title":"Contacte-nos","url":"\/pt\/contacto\/","target":""},"enlace_2":""},"imagen_fondo":"https:\/\/www.iseazy.com\/wp-content\/uploads\/2024\/09\/TRAMADO-GENERAL.png","color_fondo_1":"#2dcccd","color_fondo_2":"#004481","posicion_imagen":"derecha","tipo_de_borde":"32px"},{"acf_fc_layout":"exitos","texto":"<h2 style=\"text-align: center;\">Outras hist\u00f3rias de sucesso relacionadas<\/h2>\n","existos":[{"exito":{"ID":122240,"post_author":"48","post_date":"2026-09-07 09:41:43","post_date_gmt":"2026-09-07 09:41:43","post_content":"","post_title":"Como ajud\u00e1mos a PreZero a transformar o conhecimento da empresa em cursos apelativos e de alta qualidade","post_excerpt":"","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"prezero","to_ping":"","pinged":"","post_modified":"2026-09-08 10:39:33","post_modified_gmt":"2026-09-08 10:39:33","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.iseazy.com\/?post_type=clientes&#038;p=122240","menu_order":0,"post_type":"clientes","post_mime_type":"","comment_count":"0","filter":"raw"}},{"exito":{"ID":122217,"post_author":"48","post_date":"2026-09-07 09:41:10","post_date_gmt":"2026-09-07 09:41:10","post_content":"","post_title":"Como a Amara NZero transformou os seus processos de forma\u00e7\u00e3o e 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